Chief Marketing Officer

Milan, Lombardy, Italy Permanent €COMPETITIVE SALARY

As Chief Marketing Officer you will directly impact the results of this dynamic and forward-thinking company, the ideal applicant will have experience of working for a technology start up organisation. You should have in-depth experience and a passion for digital technologies and work closely with different teams to ensure consistency through all digital channels. You should also provide forward-thinking ideas to build and maintain a strong company presence. Ultimately, you should be able to drive all marketing and growth efforts to achieve business objectives. You will be reporting directly to the local CEO and be in direct contact with the European Group Head Office.

You will:

  • Develop and implement the marketing strategy to accelerate the organisation’s growth, with special focus on the early stage development of the go-to-market model
  • Manage all digital marketing channels (e.g. website, blogs, emails and social media) to ensure marketing efficiency and brand consistency
  • Analyse and leverage extensive CRM data to continuously optimize the customer journey with powerful Marketing Automation campaigns
  • Maintain overarching control of our digital presence and all customer communication channels
  • Collaborate with the rest of the business to create innovative marketing programs and campaigns that drive growth, engagement, and retention
  • Provide marketing guidance and leadership to the Marketing team that you will build
  • Manage and improve online content, considering SEO and Google Analytics
  • Forecast sales performance trends and act proactively to increase our market segment
  • Liaise with Product, Design and Sales directors to increase client satisfaction across all customer touchpoints
  • Monitor competition and provide ideas to stand out
  • Stay up-to-date with digital technology developments

The ideal candidate will be:

  • A practical doer and thought-leader with intense hands-on experience in online marketing, including Growth (paid and organic), Brand Awareness as well as Engagement and Retention through CRM and Marketing Automation
  • Someone who wants to enjoy working in an innovative, ever-changing environment
  • An inspirational leader ready and willing to instantly take charge of daily marketing operations while building a talented team from scratch
  • Delivery focused and ability to work independently
  • Solid industry experience in E commerce start-ups
  • Someone who understands the time frame and fluidity of situations at a start-up, to be able to thrive on the energy and flow
  • Strong team management and communication (written and verbal) skills
  • Excellent analytical and project management skills
  • Fluent in Italian and English

Apply now for immediate consideration. Application close on 31st October 2021.

Reference: 320

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Daniel Begg

Daniel Begg

Director - Grocery Retail Division

+44 (0) 7960 150938